Promoter coupons

The promoter Coupons screen, subtitled Codes that work on every event you are paid for, holds discount codes that are not tied to a single event. One code, every event whose payments land in your account, including the ones you have not created yet.

Open the screen

1. Open Manage, then click your promoter page.
2. Click Coupons in the sidebar, under Marketing.

View coupons opens the screen; without it the sidebar row is greyed out rather than hidden. Manage coupons is what draws the buttons: with viewing alone every card is readable and there is no Create a coupon and no action row.

A banner at the top repeats the rule: a promoter coupon applies to any event whose payments go to you, and codes for a single event live on that event's own coupon screen.

Create a promoter coupon

Before the first one exists the screen reads No promoter coupon yet, with a Create a coupon button.

1. Click Create a coupon.
2. Fill in Coupon Name. This is the label you will recognise it by in the list.
3. Fill in Coupon Code. This is what the buyer types. Only A-Z, 0-9, the underscore and the hyphen are accepted, and letters are capitalised.
4. Optionally write a Description. The public never sees it.
5. Pick a Discount Type, Percentage (%) or Amount (€), and enter the value beside it.
6. Optionally set Min Order (€), Max Uses and an Expiration Date.
7. Leave Status on Active, or set it to Inactive to prepare a code without opening it yet.
8. Click Create Coupon.

Codes are unique across the whole of Sway, not only across your own list, so a code another organiser has taken is refused when you press Create Coupon. Prefixing your codes with something of your own avoids the round trip.

What a promoter coupon does not do

It does not stack with anything. One code per order, exactly as on an event coupon.

Max Uses counts checkouts, not tickets, and counts across all your events. A single order redeeming the code for four tickets consumes one use. A cap of 50 is 50 orders spread over everything you sell, not 50 per event.

It applies to every ticket type, on every event it reaches. There is no control for narrowing it to a tier.

Sway's service fee does not shrink with it. The fee is worked out from the ticket prices before the code is applied, so the discount comes off your side of the sale.

Edit, archive or delete

Each card carries Edit and, depending on whether the code has ever been used, Delete or Archive.

The code, the discount type and the discount value cannot be changed after creation, exactly as on an event coupon: the fields are greyed and the form says so. Everything else stays editable, including Status, which is how you take a code out of service without losing it.

Where the rest lives